Instructions
ETHICS PAPER Content
The theme is Ethics and Corporate Social Responsibility.
Uber Technologies in 2020
For these case studies, analyze them as you would any other case study however, your strategic alternatives and recommendation should be supported by ethical and social responsibility theory.
This assignment must be at least 7 pages and include at least 5 cited references
Introduction
Brief history of the company
Information about the industry
Company mission (stated or implied)
Company objectives (stated and implied)
II. Main Body of the Paper
Summarize company’s competitive strategies
Complete analysis of external environment [industry], and internalresources/capabilities using appropriate tools such as Five Forces, PESTEL, SWOT,Value Chain, etc.
Analyze financial data using ratio analysis. Additional sources for company’s financialinformation can come from annual reports, Yahoo Finance, etc.)
Statement of Problems and/or Purpose of analysis (Specify the salient problem, andexplain why selected.)
Identification of strategic alternatives available (a minimum of three mutuallyexclusive alternatives: explain logic and feasibility, and give advantages anddisadvantages at the corporate and SBU level).
Recommended strategic alternative (include support)
Implementation plan (activity plan) recommended for the company (includingchallenges and issues).
Evaluation and control plan
III. Conclusion
Short Summary
Reference section
Support materials for the company or the industry if needed. (Researchdocumentation
There are a few ground rules you must adhere to:
The report must be written in APA format. Sources are: American Psychological Association. (2010). Concise Rules of APA Style. 7th ed. Washington, DC: Author. ISBN: 9781433805608
https://owl.english.purdue.edu/owl/resource/560/01/
Report must include supporting references, in-text citations, a proper cover page, at least seven FULL pages of content, and one properly written reference page.
Your assignment must include at least five scholarly references.
Google Scholar, is a good place to start; Wikipedia is NOT a scholarly reference
Report must be written in Times New Roman, 12 font, and double-spaced throughout.