Strategic Analysis on the American Red Cross

Leaders in public and nonprofit organizations must understand the components of a strategic plan in order to blend “futuristic thinking, objective analysis, and subjective evaluation of goals and priorities to chart a future course of action that will ensure the organization’s vitality and effectiveness in the long run. 
Your assessment should be comprehensive; that is addressing where, when and what and responding to questions: 1) how was the plan formulated?; 2) Under what conditions was the strategic plan formulated? 3) Did the strategic goals clearly connect to the organizations core value?  4) Did the plan respond to the immediate and long-term needs of the organizations? 5) Did the plan help position the organizations in a better place compared to other relevant organizations? 6) What recommendations would you make in order to improve the plan?

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