Distribution Channel within Hospitality

Answer the discussion question 7:

  • What are the major differences between a distribution channel for a business making tangible products and a firm producing hospitality products? Also, how can hospitality companies effectively work with online travel agencies (e.g., Booking.com, Priceline.com, Orbitz.com) as a distribution channel? Please note that the key difference would be “the point of consumption.” For example, a business making tangible products will have to continue to ship it to a location of customers’ choosing, while a hospitality product or service has to be consumed by customers on site. Please focus on this perspective when answering the question.

Solution

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