Outline- A. Historical development of the two companies – founding of company- Development of current organization- current leadership of companies
B. Comprehensive strategic and financial analysis Planning a strategy – swot analysis of both companies – Corporate strategy of each company – Business level strategies for each company Financial Analysis – stock price and recent movement – Financial statements- mention balance sheet and income statement – Ratio analysis- calculation of financial ratios to assess financial health
C. Comparing the two companies – Managerial decisions affect your health company- Financial decisions- structural decisions- Recent events impacting the companies
D. Future direction – feature of the industry- future direction of the two companies
* companies are Amazon and Alibaba/Ali Express* have Some Wall Street Journal Sources *Sources can be more if needed * doesn’t have to be super detailed info, just enough to cover the the topics and meet page count